The Product Mindset
Succeed in the Digital Economy by Changing the Way Your Organization Thinks.

In the digital economy, businesses need to adapt quickly to satisfy customers’ constant demands for new and updated products. But too many organizations are held back by antiquated IT cultures that keep developmental groups separate from the rest of the team. To stay ahead of the competition, you need to embrace enterprise-wide thinking that gets everyone—from engineering to the C-suite—on the same page and speaking the same language.
In the digital economy, businesses need to adapt quickly to satisfy customers’ constant demands for new and updated products. But too many organizations are held back by antiquated IT cultures that keep developmental groups separate from the rest of the team. To stay ahead of the competition, you need to embrace enterprise-wide thinking that gets everyone—from engineering to the C-suite—on the same page and speaking the same language.
The Product Mindset approaches product development from a bold, new direction, based on a shared internal outlook that drives focus, speed, experimentation, and innovation from a wide variety of stakeholders. David DeWolf and Jessica Hall provide you with all the tools you’ll need to revitalize your company’s methodologies, recraft its culture, and ensure continued success in the digital marketplace. If your business is being shackled by a moribund IT mindset, break free from the past and discover the fast track to future success.
Featured Articles
- Want to Succeed in the Digital Marketplace? Remember Customer Choice (CES.tech 2019)
- All Companies are Digital Companies – Some Just Don’t Know It (Twice, 2019)
- Courage is For the Board Room, Not Just the Battlefield (Forbes, November 2019)
- Why winning means the race is never done (Digital Content Next, November 2019)
- To Succeed in the Digital Age, Companies Need A New Mindset (Book Excerpt, 2019)
- Great Management Doesn’t Make a Great Leader (Forbes, 2019)
- Product management is not project management (Digital Content Next, 2019)
- We’re At a Tech Talent Crossroads, But More Developers Isn’t Always the Answer (Morning Consult, 2019)
- The Key to Helping Your Company Thrive in the Digital Marketplace (Book Bites, 2019)
- Interested in Innovation? Outcomes, Not Output, is the Name of the Game (Modern CTO, 2019)
- The best leaders don’t work alone (Forbes, 2019)
- 3 Keys to Healthy Team Culture (Technical.ly, 2019)
- How to Get People to Spend More at Retail (TWICE – Executive Insights, 2019)
- Why thinking about saving pennies could be costing your business dollars (American City Business Journals, 2019)
- Lead Your Tech Firm By Creating And Communicating Your Own Manifesto (Forbes, 2019)
- We’re on the edge of a software boom. We owe it to the digital products, not just the productivity they create (LinkedIn, 2019)
- Firms That Prioritize Customers in Software Design See Increased Revenue (Product Mindset Blog, 2019)
- 13 Rules For CTOs Who Like To Stay Involved In Hands-On Project Development (Forbes, 2019)
- 3Pillar CEO David DeWolf On Loyalty And Authenticity (The Software Report, 2019)
- Building your Product Mindset (What’s working in Washington, 2019)
- How to Get People to Spend More at Retail (Twice, 2019)
- The Daily Drive with David DeWolf Part I (Daily Drive, 2019)
- The Daily Drive with David DeWolf Part 2 (Daily Drive, 2019)
- CEO David DeWolf on Loyalty and Authenticity (The Software Report, 2019)
- Why Thinking About Saving Pennies Could Be Costing You Dollars (BizJournals, 2019)
- What Traditional Businesses Need to Know About Digital Transformation (Forbes, 2018)
- Promoting Compassion, Dignity and Excellence (Grace In 30, 2017)
- How To Gain Trust with Your Employees (Fortune, 2015)
- 3 Ways to Network (even if you dread it) (Fortune, 2015)
- Culture Eats Technology for Lunch (Entrepreneur, 2015)
- College Graduates: How to land your first job (Fortune, 2015)
- How to fail (wisely) (Fortune, 2015)
- 3 Smart Ways Augmented Reality is Changing the Customer Experience (Inc.com, 2014)
- Unlock Your Company’s Explosive Growth Potential (Inc.com, 2014)
- Make Innovation Systematic and Never Again Ask ‘Why Didn’t We Think of That?’ (Entrepreneur, 2014)
- How CFOs Have Evolved From Bookkeeping Into Corporate Leaders (Entrepreneur.com, 2014)
- How to change the world through TechMedia (Economic Times, 2014)
- Time to do away with ‘WYSIWYG’ model of outsourcing (CIOL, 2014)
- Why We Don’t Talk About Wearable Software (FastCompany, 2014)
- Why Outsourcing is No Longer a Dirty Word (SD Times, 2014)
- Wearables: An emerging trend with staying power (ZDNet, 2014)
- David DeWolf and the Integrated Life (Integrated Catholic Life, 2014)
- Solutions from Data: Innovative Apps Can Bring Engagement, Loyalty and Revenue (RTC Magazine, 2014)
- Taking “wearables” from trend to the wardrobe (Pando, 2014)
- IPOs, IT, and the Future of the Product Development Services Market (DevOps, 2014)
- Interview (NJTC TechWire, 2014)
- The Sales Whisperer® Podcast Interview (audio – The Sales Whisperer, 2013)
- My Story: David DeWolf (Tech BisNow, 2013)
- Thought Leaders in Outsourcing: Interview with David DeWolf, CEO of 3Pillar Global (7-Part Series, One Million by One Million Blog, 2013)
- The Impact of Media on Technology – 3Pillar Global’s David DeWolf (Digital Growth Insights, 2013)
- David DeWolf: Humble Confidence (Bernhardt Wealth Management, 2012)
- Q&A with 3Pillar CEO David H. DeWolf: Cloud, Mobile, Social and Big Data (Washington Exec, 2012)
- 3Pillar Global: Uniting Innovation and Development (Executive Summit, 2012)
- Building Businesses That Last (Franciscan Way magazine, 2012)
- Guest on Executive Leaders Radio in 2011 and 2012
- Multiple articles published on Developer.com, 2005-2007