Why reputation matters when it comes to deep personalization

Your reputation matters when it comes to deep personalization In a recent article, Fast Company outlined United’s struggle with deep personalization. The author describes the challenge that Linda Jojo, United’s EVP of Technology and Chief Digital Officer has as she sponsors the development of United’s next generation app. “We’re actually trying to arm our employees…

Stay close to your customer, even if it is cliche

Several years ago I sat with one of my mentors and asked for his advice. Having been a big time CEO for several decades, I felt like all of our conversations were steeped in lessons learned. But, this time around I wanted to know what he considered to be the one piece of wisdom he…

4 Counterintuitive Actions That Improve Productivity

Most of us don’t know how to take a break. Holidays, vacations, and weekends don’t really give us the down time we need to recharge our batteries, clear our minds and optimize performance. Many of us tend to stay immersed in our work, checking in and staying abreast of what’s going on “back at the…

Leadership Traits, in a Nutshell

I recently posed a question to the daviddewolf.com community: “In your opinion, what is the one word that describes the most important trait of a leader”?  Here are the results:

Becoming an Employer of Choice

The best team wins. Period. The most talented individuals don’t always win. The best strategy doesn’t always win. The most innovative product won’t always win. But in my experience, the best team wins. The formula for team-building is fairly simple. Attract and retain the best talent, get those individuals to play well together, and then…

Working from Home Isn’t the Issue

A couple of months ago Marissa Mayer asked all Yahoo employees to give up the privilege of working from home and make the trip into the office.  A vigorous debate ensued and individuals on both sides of the argument took nearly religious positions regarding whether she had made a mistake. Are you kidding?  There is no right or…