Why reputation matters when it comes to deep personalization

Your reputation matters when it comes to deep personalization In a recent article, Fast Company outlined United’s struggle with deep personalization. The author describes the challenge that Linda Jojo, United’s EVP of Technology and Chief Digital Officer, has as she sponsors the development of United’s next-generation app. “We’re actually trying to arm our employees with…

Stay close to your customer, even if it is cliche

Several years ago I sat with one of my mentors and asked for his advice. He’d been a big-time CEO for several decades, and I felt like all of our conversations were steeped in lessons learned. But this time around, I wanted to know what he considered to be the one piece of wisdom he…

4 Counterintuitive Actions That Improve Productivity

Most of us don’t know how to take a break. Holidays, vacations, and weekends don’t really give us the downtime we need to recharge our batteries, clear our minds and optimize performance. Many of us tend to stay immersed in our work, checking in and staying abreast of what’s going on “back at the office.”…

3 Ways to Act, and Act Now

Leadership styles vary greatly when it come to initiating action. Some leaders are quick to move while others deliberate and process. The latter are more analytical and often find themselves in the trap of letting perfect be the enemy of the good. Given that building momentum and getting a team to move is essential to…

4 Ways Great Leaders Think Differently About Hiring

Too many leaders overlook hiring as just another responsibility, and good managers know how to identify talent and plug a hole. But great leaders understand that the right hire will elevate everyone on the team and learn how to recruit team members that change the game. Great leaders see hiring as a strategic priority. Unfilled…

Leadership Traits, in a Nutshell

I recently posed a question to the daviddewolf.com community: “In your opinion, what is the one word that describes the most important trait of a leader?”. Here are the results: