Customer experience is all about the interaction a customer has with a brand. It’s not the digital experience, the lobby experience, or the experience with customer service. It’s the brand experience.
When I was at Brainstorm Tech, I was struck by the conversation about customer experience. Here’s what I found interesting and shared with my team.
The most important part of your business is your customer. Don’t lose customer focus, no matter how tempted you may be to “move on” to something bigger and better. Your customer is the key to your business.
Have you ever had really a powerful experience? Here are two life-changing takeaways that I gleaned from a recent mastermind session with Michael Hyatt, Stu McLaren, and Amy Porterfield.
As an entrepreneur, it’s easy to become distracted by big-company tactics. We want to “sell” our way out of a downturn or market ourselves to future growth. We like to excuse poor decisions due to lack of information and reporting. There’s always something that “mature” companies have that we don’t. We like to remind ourselves…